Galloway School | Branding & Collateral

The Galloway School

Visuals that go beyond

The Galloway brand, known for its philosophy and unique teaching style, has been a premiere PreK-12 school in Atlanta for nearly 50 years. This legacy holds deep meaning for faculty, parents, students, and alumni. Our challenge was to help identify and articulate the brand attributes that convey the ‘heart and soul’ of the brand. This began with stakeholder interviews, group sessions, and facilitating a workshop to quantify and qualify Galloway’s shared values.

We synthesized the insights, aligned executive leadership under a new corporate vision, and created a new campaign that better reflects Galloway’s innovative approach and learning philosophy. It simply and beautifully communicates how The Galloway School goes “beyond.”

With flying colors

Beyond the expected–beyond expectations. Each branded element emphasized Galloway’s individualized learning philosophy and culture, while also providing proof that The Galloway School delivers excellent results (100% of their students find their path to be lifelong learners and matriculate to higher education.)

Deliverables:
• Brand Guide
• Print & Digital Campaign
• Stationary & Business Cards
• View Book
• Admission Materials
• Program Logos

Bingo!